There's a version of "authentic" that's just an excuse to be obnoxious. Amy Houk isn't that version.

Amy is the president of National Lien Services and RSC Preliminary Lien Services and joins Jesse to talk about turning 50 and how that moment changed everything: she stopped caring about most things and started caring a lot more about the things that mattered.

She gets real about the line between authenticity and being difficult, why she owns her role in conflict instead of playing the victim, and the apology she almost didn't give (but did). 

They also dig into saying the quiet part out loud, why boundaries beat manipulation every time, and how to spot a narcissistic dynamic before it costs you.

Then Amy pulls back the curtain on the side of construction most people ignore until it's too late — protecting your payments and mitigating risk before a project turns into a collections nightmare.

Listen now, and find Amy online for more on risk, contracts, and getting paid what you're owed.

https://www.linkedin.com/in/amyhouk/ 

 

00:00 Not Too Much

00:18 Meet Amy Houck

02:59 Desert Whales Icebreaker

04:49 Writing Like Yourself

06:23 Authenticity As Brand

09:20 Finding Courage At Fifty

09:54 Mom The Powerhouse

12:19 Shout Out Segment

13:13 Authentic Not Obnoxious

18:01 Men Versus Boys

18:19 Gen X Follow Up Email

22:24 Truth With Kindness

25:16 Narcissism Talk

29:41 What Lien Services Do

32:31 Leading By Educating

34:32 Monthly Live Webinars

35:24 Respecting Construction Risk

37:37 Ranch Roots Work Ethic

39:07 Service Driven Leadership

42:10 Authenticity And Influence

45:02 Posers And Being Enough

47:37 Honesty With Responsibility

49:06 Narcissist Fallout Lesson

53:29 How To Start Authentic

58:31 Promise To Stay Open

01:02:32 Where To Find Amy

Lets leave the Construction Industry Better than We Found It https://www.depthbuilder.com/construction-leadership-lab

Download the free PDF copy of Becoming the Promise You are Intended to Be (https://www.depthbuilder.com/books)